This is an example of the religious zeal in India. Two decades ago when the story of Rama was telecast as Ramayan on Sundays the streets would empty similarly as people sat down in front of televisions to watch the religious/mythological serial show.
Ten Headed Ravana will go up in flames with a lot of fireworks. Children love this festival of Dasara or Dussehra. It represents the victory of good over evil. These effigies are really miniatures of the large and giant Ravana, Kumbhakarna and Meghnada burnt in big cities like Delhi and Chandigarh. These are characters from the well loved story of Rama as found in the Ramayana.